Design Management
Aurelion
This is a branding, community building, an most importantly the understanding of Planning and Implementation for any project.
Year :
2025
Industry :
Design Innovation
Client :
University Project
Project Duration :
2.5 Months

Context:
This project empowered us to practice the innovation process in order to better prepare for professional work. It holistically covers every aspect of the innovation process. From initial trend research, opportunity analysis, user research, insight generation, competitor analysis, user testing and feedback, to a final pitch with financials.
It allows for us to go through the entire creative process, and pushes them to build a viable financial model for their ideas. Forcing them to be not only innovative and creative, but practical and feasible.

Key Parts of the Project :
Industry/ Market Identification + Project Plan, Market Insight + Initial Concepts, Identifying + Understanding User Stakeholders, Generating Insights from User Data, Competitor Landscape + Analysis, Prototype + Business Model Canvas, User Feedback + Usability Testing, Final Pitch Presentation


Overview of our Final Pitch Presentation :
The culmination of our 10 weeks of tireless work, struggle, and improvement was our final pitch presentation. Condensing all the effort we put in to a short 10 minutes was difficult as there was so much we wanted to share.
Our visual style for our final presentation was changed from our previous ones in order to best match our new branding we adopted post user testing. We aimed for a colorful yet minimalist style.
Our goal was for the main highlight of our presentation to be the video showcasing our vision for the Aurelion Solar Fest, and to highlight our team member’s unique skills and contributions.
Project Link :
More Projects
Design Management
Aurelion
This is a branding, community building, an most importantly the understanding of Planning and Implementation for any project.
Year :
2025
Industry :
Design Innovation
Client :
University Project
Project Duration :
2.5 Months

Context:
This project empowered us to practice the innovation process in order to better prepare for professional work. It holistically covers every aspect of the innovation process. From initial trend research, opportunity analysis, user research, insight generation, competitor analysis, user testing and feedback, to a final pitch with financials.
It allows for us to go through the entire creative process, and pushes them to build a viable financial model for their ideas. Forcing them to be not only innovative and creative, but practical and feasible.

Key Parts of the Project :
Industry/ Market Identification + Project Plan, Market Insight + Initial Concepts, Identifying + Understanding User Stakeholders, Generating Insights from User Data, Competitor Landscape + Analysis, Prototype + Business Model Canvas, User Feedback + Usability Testing, Final Pitch Presentation


Overview of our Final Pitch Presentation :
The culmination of our 10 weeks of tireless work, struggle, and improvement was our final pitch presentation. Condensing all the effort we put in to a short 10 minutes was difficult as there was so much we wanted to share.
Our visual style for our final presentation was changed from our previous ones in order to best match our new branding we adopted post user testing. We aimed for a colorful yet minimalist style.
Our goal was for the main highlight of our presentation to be the video showcasing our vision for the Aurelion Solar Fest, and to highlight our team member’s unique skills and contributions.
Project Link :
More Projects
Design Management
Aurelion
This is a branding, community building, an most importantly the understanding of Planning and Implementation for any project.
Year :
2025
Industry :
Design Innovation
Client :
University Project
Project Duration :
2.5 Months

Context:
This project empowered us to practice the innovation process in order to better prepare for professional work. It holistically covers every aspect of the innovation process. From initial trend research, opportunity analysis, user research, insight generation, competitor analysis, user testing and feedback, to a final pitch with financials.
It allows for us to go through the entire creative process, and pushes them to build a viable financial model for their ideas. Forcing them to be not only innovative and creative, but practical and feasible.

Key Parts of the Project :
Industry/ Market Identification + Project Plan, Market Insight + Initial Concepts, Identifying + Understanding User Stakeholders, Generating Insights from User Data, Competitor Landscape + Analysis, Prototype + Business Model Canvas, User Feedback + Usability Testing, Final Pitch Presentation


Overview of our Final Pitch Presentation :
The culmination of our 10 weeks of tireless work, struggle, and improvement was our final pitch presentation. Condensing all the effort we put in to a short 10 minutes was difficult as there was so much we wanted to share.
Our visual style for our final presentation was changed from our previous ones in order to best match our new branding we adopted post user testing. We aimed for a colorful yet minimalist style.
Our goal was for the main highlight of our presentation to be the video showcasing our vision for the Aurelion Solar Fest, and to highlight our team member’s unique skills and contributions.